What a guy.

Geoff is brilliant and so kind. It blows my mind that he actually frequents our forum regularly and participates “like a normal guy”. We are so lucky. 

Thanks for sharing. Love his style and approach. Great ambassador for the brand.

By the way, in Mikipedia’s podcast, it’s frequently a topic of conversation that B&O’s marketing materials are pretty bad. I think Willie likes to harp on “underfed vegans” often. Well, I realize photos and video are different and have different capabilities as far as Instagram, etc. but I really wish B&O marketing would give us more of these types of clips with Geoff discussing brand philosophy. I can’t get enough of this stuff. 

It’s similar to the two videos John at B&O Manchester did on “Product Stories”. It’s so great to dive into the details on products, philosophy, the craftsmanship, etc.

This video with Geoff is marvelous. Even the overlaid music at the beginning is fun.

I think this is the exact think we want B&O to show off, explain true true skill and if possibly show it too in the factory. Count me happy😁

10k views it has is not that bad! (as of today).

I started my professional career in product marketing for a consumer centric product which most of you have touched in their lives :-) I could not agree more to that type of approach! Willies "Vegans" are fine for the headphones which are mainly sold to a different audience & channel, but B&O really knows how to hide their capabilities and foster their image to be a overpriced danish design company with some outdated tech in it.

I really like how they balance the tech aspect with emotion and confidence on a human level that the non tech get it. Excellent! 

P.S. Geoff mentioned trust a couple of times, please visit the software department and put in bold letters on their drawing board ... otherwise it will ruin all the the other good stuff

kawo wrote:

10k views it has is not that bad! (as of today).

I started my professional career in product marketing for a consumer centric product which most of you have touched in their lives :-) I could not agree more to that type of approach! Willies "Vegans" are fine for the headphones which are mainly sold to a different audience & channel, but B&O really knows how to hide their capabilities and foster their image to be a overpriced danish design company with some outdated tech in it.

I really like how they balance the tech aspect with emotion and confidence on a human level that the non tech get it. Excellent!

P.S. Geoff mentioned trust a couple of times, please visit the software department and put in bold letters on their drawing board ... otherwise it will ruin all the the other good stuff