Am I the only one to feel that the true DNA of Bang&Olufsen is gone?
In my opinion B&O now feels like any other electronics brand out there (almost). Good TVs, both expensive highend speakers and more budget friendly speakers, headphones and, well... thats it...
What has happened to the old B&O tradition of producing cool lifestyle oriented products?
Such as the Beotime, the beautiful little keyring and other things like that. Those things that gave the lovers of the brand the posibility of surrounding themselves with clever and cool small gadgets, and most important beautiful and functional gadgets.
Those things that filled a little desire here and there. To live daily life with the influence of the brand!
I love that and I really miss all those things!
Sure we have alarmclocks in our phones now, and I dont know anyone whom is not using that function, but its not the same thing, its not even comparable.
We have the new beautiful B&O app that makes it possible to turn on the speakers at the door step, or even on the walkway going up to the house, so the old little keychain remote is not ”important” anymore, but its not the same thing!
I guess B&O as a brand is not in need anymore of showing their skills in aluminium work, ok I understand that, everyone understands that. They make so much other beautiful details on the products, to show that to us.
But I miss the old times!
I want to be able to get something fairly useless and expensive from B&O, because those things made me a little bit more happy (crazy materialistic thinking?), those small products and details were for me a big part of the brand and the B&O DNA.
Did those fun things go away with Jacob Jensen? Or is the reason for it, that the market simply is not in need of products like that anymore.
Things I would love to see;
A small keychain remote with IR/bluetooth, to turn on multiroom last played source, and change volume, simple as that. With focus on a cool minimalistic design in aluminium and leather.
A new version of Beotime with option to control the new TVs and multiroom products. Simple design as the old one and not that cheaper look that most Beoplay products have nowdays.
Instead of a bottle opener, make a simcard tool for iphone, with a unnecessarily big handle with the logo. Why? Why not, it’s just for fun!
I can think of several more things, but what do all of you think?
Any opinions and ideas for fun and functional things, or beautiful and unnecessary things?
or am I just an old fool indulging in reminiscence of the past glory days, having a hard time to appreciate all the new nice things?