Is Bang and Olufsen in trouble?

151 replies
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Chris Townsend wrote:

Not the best PR to start the year with.

https://www.whathifi.com/news/bang-and-olufsen-is-struggling-to-sell-its-pricey-beovision-harmony-tvs-and-headphones Beovision Eclipse, BeoLab 17,Beolit 15, Beoplay A2 Active

There’s nothing new here.

Maybe beoworlders should link to (and read) the official reports from the company, that ‘ we all like so much’, instead of just relying on the writings of journalists.

Location: Flensborg————Danmark

Millemissen wrote:

Maybe beoworlders should link to (and read) the official reports from the company, that ‘ we all like so much’, instead of just relying on the writings of journalists.

link

MM

Always a great resource! 

"In April, we will present a three-year strategy plan, outlining how we will ensure stronger long-term financial performance through increased consumer focus, specific sales initiatives, stronger and more frequent product releases and cost optimisations”, says CEO Kristian Teär.

I think the product pipeline is interesting. Nothing that suggests an Eclipse 2nd Gen or the new remote.

2020Q1:

* New "Flexible Living" product (not yet announced)
* "On-the-Go" upgrade (E8 3rd Gen)
* New colours (Contrast Collection announced today)

2020Q2:

* New "On-the-Go" product (hopefully wireless earbuds with ANC?)
* New "Staged" model (Harmony 88" I guess)
* "On-the-Go" upgrade (maybe an upgrade for a Bluetooth speaker? Those haven't been upgraded for a while)

Is the 10% price increase true?

Puncher wrote:

Is the 10% price increase true?

For what items?

The new Contrast Collection-items are all +/- 150-250 € above regular models.

I wonder why B&O never assess the impact of the changed product pricing in their financial statements (last year +300/400 € for BS1/BS2/BP A9).

Millemissen wrote:

Maybe beoworlders should link to (and read) the official reports from the company, that ‘ we all like so much’, instead of just relying on the writings of journalists.

You mean the same 'writing' that every consumer sees when they Google-search the brand?

They don't browse the financial report. 

A circa 15% jump in the share price since yesterday morning...

Anyone know why?

9 LEE wrote:

A circa 15% jump in the share price since yesterday morning...

Anyone know why?

New colours released?

9 LEE wrote:

A circa 15% jump in the share price since yesterday morning...

Anyone know why?

It’s out podcast and youtube channels

Atleast, i’d like to think so😎

Looks like a series of off book on market trades were placed. I’ll have a look at Bloomberg tomorrow. It’s also very thinly traded...

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