Interview with Torben Ballegaard Sørensen!

95 replies
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Well - it just gets better !!  😁

Bang & Olufsen have now offered BeoWorld a personal interview with the main man himself - Torben Ballegaard Sørensen !

I have been cordially invited to spend a small amount of time with him, and suggested putting forward questions from BeoWorld members directly to him on your behalf.  This has been given the thumbs-up, and i now have 10 days for you all to come up with your best questions.

I have no guidelines as such, but as the thread takes shape it will become clear (hopefully) what we all wish to ask him.  This really is a hotline to the top, and a very rare opportunity to get an insight into the man that is guiding Bang & Olufsen into the future.

Please all remember, it may be me in front of him - but i am purely a representative of every single member of BeoWorld.  It's your site - so let's have your questions..

Lee

1st question, have you ever been more nervous Lee?! 😁 wow thats amazing amazing news!! I'm shocked.

Mr. Torben Ballegaard Sørensen, are there any big changes proposed for the future? 

Do you log on to the BeoWorld Website regularly? Ah i'm sure he is a very very busy man 😕

Wow, really great news Lee!!

Now of course there are a lot of interessting quiestions around. But i think the best are basic questions, general questions about for example qualitiy, design etc.

 

- What i would like to know is how B&O will continue regarding the overall quality of their products. things like having a HDR in a BV9 that is connected with a cheap scart cable is just not B&O like, or how about the SD Card thing, BS2,3 and 4 have it, now BS6 not anymore. How is that going, any continuity in this to make the customer more sure about technology?

- I see and saw that most software provided from B&O is for Windows only, or only realy useable with windows. As a lot of B&O customers are also Mac users, i would like to know how he thinks about this. Is Mac support just a niche in the future, or will it be made by B&O itself. Because to rely just on 3rd party applications that may also disappear is not really satisfying.

 

 

I'll be nervous if i don't have any questions!

Come on guys.. 🙂

Lee

a) if the relationship with Samsung will increase in the future.

b) What will happen to the BnO design ,after D.Lewis is retired. 

Ask him what's his avatar name on Beoworld, and if he says he does not have an account, you can explain him that he can win a prize every month if he gets gold!

(1) Is the future of B & O relegated more and more to niche and ultra-luxury markets? (prospect of the Beosound 5 comes to mind)

(2) Why was the Beo5's configuration left to dealers alone? If the Beo5 could have been positioned as the best universal remote bar none, it would have garnered an entry for those unfamiliar with B & O into our world.

(3) Is there a prospect for true wireless masterlink. Beolink wireless is as such rather crippled in that respect.

(4) Does B & O have plans for a middle-end home theater solution (rather than having to troll eBay for a used Beosystem 1). Some folks live in small flats that have no need for the mass expandibility and capabilities of a BS3, but have no need for an all in one solution like a BV9 or BV7.

(5) The Beosound 6 seemed like a departure from trend-setting aesthetic and look and feel of the more recent B & O products.

(6) Does B & O take design and UI queues from any other companies, stated in another way: are there companies whose ethos B & O admires, and would like to work in parallel with?

(7) Having seen A8 and Form 2's on Apple Store shelves, I echo many users' sentiments for a closer relationship with Apple inc. Is this in the works?

(8) B & O have set trends in that they only adopt new technologies when they are fleshed out and not necessarily in their infancy. The rumors regarding the Beosound 5 seem to be that it will truly set a precedent in adopting the ethic of "media" based entertainment in a flagship system. What demographic does B & O aim for in this uber-expensive, futurist approach to bringing a product to market. A product which is just a tad too far ahead of it's time may not exactly be the road to profit for B & O.

As you can tell I have a break at work!

(9) B & O has been working with partner firms for a while now. Sausalito Audio Works, and it's latest media partner... What future firms does B & O plan to partner with, if he can't name names, can he point to a direction B & O is headed in the way of what direction he thinks the consumer electronics industry is headed?

(10) Does B & O ever plan on having a uniform product mix worldwide (rather than have a set of products available on one continent) when the other continent(s) have to wait.

Ask him about the push they want to do in home automation.

Apologies (5) wasn't really a question: WHAT WERE THEY THINKING????
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