Michael wrote:

Not sure what to say about marketing sugary water but Beoplay has launched a limited edition H6 with Pepsi in silver/navy blue. 

PS. I´d rather see them work with (RED) and lauch red H6´s for a good cause. Cooler and not promoting unhealthy sodas.  

link

I m Classic man myself ... not sure I see the connection with Pepsi ??

H6 …BY RICARDO AKN

See the limited edition of H6 in a stylish blue with illustration from Ricardo Akn.

elephant wrote:

I m Classic man myself ... not sure I see the connection with Pepsi ?

• Inspired by the energy, passion and creativity of art and sport, B&O PLAY and Pepsi® introduce a special collection that will incite fans around the world to LIVE FOR NOW™ in 2014. A celebration of the LIVE FOR NOW ethos, Ricardo Akn's artwork brings the excitement of the moment to life with a unique vibrancy and spirit.

  PEPSI and the PEPSI Globe are trademarks of PEPSICO, Inc.

The guy shown looks like Evan.  Hmmm....

elephant wrote:

I m Classic man myself ... not sure I see the connection with Pepsi ??

H6 …BY RICARDO AKN

See the limited edition of H6 in a stylish blue with illustration from Ricardo Akn.

They have the pepsi logo on the inside. There is a youtube ad with pepsi colors and products from B&O and perhaps pepsi (cant watch it now) and the headphone is made to look like the pepsi colors so I´d say it is very much a Pepsi connection 🙂.

I don't feel very confident in the fact that they collaborate with Pepsi.

You gotta admit though it's a pretty nice blue!

I thought by the name that Live for Now was a charitable foundation, however, it's just a fashion statement.  I laughed at myself.

I still have a soft spot for the agave green H6, for which i bought a pair of similar pepsi blue noise cancelling beats headphones.  

Michael wrote:

You gotta admit though it's a pretty nice blue!

I thought by the name that Live for Now was a charitable foundation, however, it's just a fashion statement.  I laughed at myself.

I still have a soft spot for the agave green H6, for which i bought a pair of similar pepsi blue noise cancelling beats headphones.  

Yes, I like the colour (navy blue + silver!) but I don't like the Pepsi collaboration (I dropped considerably in weight when I stopped drinking cola). 

A friend of mine has the agave green H6 and I have the black ones, they both look great! 

I suppose the connection with Pepsi is that soda companies have always pitched their products that "they are always with you when you are having fun or experiencing a moment"

If it reaches a new audience, wasn't this the ethos when launching B&O PLAY?  I hope they sell and bring much needed revenue into the company.

Michael, I hear what you say about product RED: maybe they can do a version too. 

Michael wrote:

A friend of mine has the agave green H6

Maybe they should have collaborated with this Agave Cola company 😁

Thanks Phil lol.  Have you tried oogave?  It's great.  I like the root beer.