Bang & Olufsen Plans Sub-Brand To Expand Base

54 replies

Thanks for sharing! Very interesting, and more detailed info than we got from the webcast.

Wonder what name they have choosen for the subbrand 🤔

Location: Sweden

My B&O Icons:

Beovision-11.png Beovision-11.png
Beosound-Emerge.png Beosound-Emerge.png
Beoremote-One.png Beoremote-One.png
Beoplay-M5.png Beoplay-M5.png
Beoplay-M3.png Beoplay-M3.png
Beoplay-Earset.png Beoplay-Earset.png
Beoplay-Beosound1.png Beoplay-Beosound1.png
Beoplay-A1.png Beoplay-A1.png
Thanks for sharing and very interesting.

Hope it PLAYs some nice music :-)

My B&O Icons:

BeoCenter-9500.png BeoCenter-9500.png
Beoremote-Beo4.png Beoremote-Beo4.png
Beovision-11.png Beovision-11.png
Beosound.png Beosound.png
Beosound-Essence.png Beosound-Essence.png
Beosound-Emerge.png Beosound-Emerge.png
Beosound-Balance.png Beosound-Balance.png
Beoremote-One.png Beoremote-One.png
Beoplay-S3.png Beoplay-S3.png
Beoplay-M3.png Beoplay-M3.png
Beoplay-H9i.png Beoplay-H9i.png
Beoplay-Earset.png Beoplay-Earset.png
Beoplay-E8.png Beoplay-E8.png
Beoplay-A1.png Beoplay-A1.png

Hiort wrote:

Thanks for sharing! Very interesting, and more detailed info than we got from the webcast.

Wonder what name they have choosen for the subbrand 🤔

 

Splitting the brand recognition to get more recognition?  Luckily someone is already using Quickster. 

Seems like someone is PLAYing games with the new name .....

Bang and Olufsen has been in North America for almost 40 years and is still largely unknown.  I guess adding more stores may make a difference.  

Interesting indeed! I can always use another scaled down BeoSound 8 type product for the garage, utility room and outdoor porch areas around the house. Count me in!

Interesting and thanks for sharing. 🤒

Let's hope they don't name the sub-brand "Olufsen & Bang"😁

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