Wow, that is one of the most ridiculous looking surround setups I've ever seen.
I would not call it ‘ridiculous’ - but it is a weird one, for sure.
These guys were allowed to play.....and they did play 😁
There is something similar (not quite as weird, though) in the cinema room of the BeoHome in Struer - I am sure it sounded ridiculous good at the ISE.
MM
There is a tv - and there is a BV.
I was lucky to get an invite from an friend or i would not have been attending.
I visited the Bang & Olufsen stand and looked and also listend to this set up.I,m no expert but it sounded not good.Way to loud and to much without much detail in the sound.Iw was a loud film they showed me.I also saw a pair of black big speakers who sounded very nice.Costs were 35000 euro,s a pair in black version but really nice.
Why the ceiling speakers? Can any B&O product decode Atmos now?
This type of installation would make sense in a dedicated home theater. However, who would ever want to drill that many holes in their regular living area walls? It seems absolutely ridiculous that B&O would present this type of installation when they don't even have a BeoSystem to support a 4K projector and Dolby Atmos for a serious home theater.
It’s a showcase - please don’t overreact!
Yeah, save the overreaction for when they try the same thing with Edge's! Just imagine... 5 or 6 Dumbo-ears sticking out from the walls, shooting the sound... where, exactly? Saaayy, they could update the firmware to do THX decorrelation and make dipole surrounds ;-! (Wish I had PeterPan's skillz, I'd mock up a photo.)
How does ‘firmware updated dipole surrounds’ look.........just in case P.P. would start photoshopping on that theme ❓
Dante:Why the ceiling speakers? Can any B&O product decode Atmos now?
Millemissen:How does ‘firmware updated dipole surrounds’ look.........just in case P.P. would start photoshopping on that theme ❓
Looong story short - it’s just an example of how the Shape can be used as a regular speaker.....no BandOnTheWall DSP’ing there.