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Beoplay announces collaboration with Ford

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Simonbeo
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Simonbeo posted on Tue, Sep 13 2016 8:50 AM

http://www.beoplay.com/landingpages/ford

 

Beo Century ,Beoplay V1, Beocenter 6, Ex-Beolit 12, Beotime , A8. Beolit 15 , Form 2i , Beolab 2000, Beoplay A3.Beosound 1

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Evan
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Evan replied on Wed, Sep 14 2016 4:52 PM

Paul W:
Ford are absolute toilet as a car brand.

The only thing "toilet" about my 2015 Mustang GT is the sound system! The "Shaker" 9 speaker audio system that came in my Premium trim level is a huge disappointment. For those that are interested (and to keep on topic) see the car here.

There are many premium Ford applications here in the US where this would integrate quite well; Mustang GT Premium, Fusion Titanium, Escape Titanium, Explorer Sport, Expedition Limited...

Beo4 'til I die!

Duels
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Duels replied on Wed, Sep 14 2016 5:09 PM
That is a helluva beast Evan.
Simonbeo
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Hiort:

Duels:

I think the announcement at the time said they sold HK the rights to use both the B&O name and Play.

Correct.

The deal included a license to use both brandnames : http://investor.harman.com/releasedetail.cfm?releaseid=904134

 

As an employee of the car company concerned I had the opportunity to discuss this arrangement some months  ago. Without contravening the corporate rules on " social media" I believe I can say that B&O people from Design were available to talk about the visible side of things and there was an impressive demo installation. It does not therefore appear B&O have just sold the rights to the name and walked away. The sound quality brief is to create an augmented effect with greater spacial feel.

Beo Century ,Beoplay V1, Beocenter 6, Ex-Beolit 12, Beotime , A8. Beolit 15 , Form 2i , Beolab 2000, Beoplay A3.Beosound 1

Mark
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Mark replied on Wed, Sep 14 2016 5:50 PM

hats off to HK as that is good foresight (and nice to know B&O still have their fingers in the pie)

we tend to forget there is more to design than designing.

Simonbeo
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Mark:

hats off to HK as that is good foresight (and nice to know B&O still have their fingers in the pie)

I will e-mail some contacts to clarify the situation so it can be confirmed for Beoworld for this audience. 

Beo Century ,Beoplay V1, Beocenter 6, Ex-Beolit 12, Beotime , A8. Beolit 15 , Form 2i , Beolab 2000, Beoplay A3.Beosound 1

Bv7Mk3
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Bv7Mk3 replied on Wed, Sep 14 2016 6:29 PM
Thank you. That would be good!
olvisab
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Great that makes now at least one good reason to enter into a ford.

toilet car like vw for sure but that wouldn't annoy me to get into a toilet sonorized by b&o.

beolab 5, beolab 9, beolab 3, beolab 10, beolab 5000, beolab 8000, beolab 3500, IWS 2000, beovision 7 55 mk2,  beotime, beogram 7000 white mmc2, beosound ouverture, beosound essence, beomaster 900 RG de luxe and the collection continues...

olvisab
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Great that makes now at least one good reason to enter into a ford.

toilet car like vw for sure but that wouldn't annoy me to get into a toilet sonorized by b&o.

beolab 5, beolab 9, beolab 3, beolab 10, beolab 5000, beolab 8000, beolab 3500, IWS 2000, beovision 7 55 mk2,  beotime, beogram 7000 white mmc2, beosound ouverture, beosound essence, beomaster 900 RG de luxe and the collection continues...

olvisab
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Great that makes now at least one good reason to enter into a ford.

toilet car like vw for sure but that wouldn't annoy me to get into a toilet sonorized by b&o.

beolab 5, beolab 9, beolab 3, beolab 10, beolab 5000, beolab 8000, beolab 3500, IWS 2000, beovision 7 55 mk2,  beotime, beogram 7000 white mmc2, beosound ouverture, beosound essence, beomaster 900 RG de luxe and the collection continues...

olvisab
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Great that makes now at least one good reason to enter into a ford.

toilet car like vw for sure but that wouldn't annoy me to get into a toilet sonorized by b&o.

beolab 5, beolab 9, beolab 3, beolab 10, beolab 5000, beolab 8000, beolab 3500, IWS 2000, beovision 7 55 mk2,  beotime, beogram 7000 white mmc2, beosound ouverture, beosound essence, beomaster 900 RG de luxe and the collection continues...

Simonbeo
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Echo !

 

terrible accoustics in here. Are you posting from a cheap model VW ?!

Beo Century ,Beoplay V1, Beocenter 6, Ex-Beolit 12, Beotime , A8. Beolit 15 , Form 2i , Beolab 2000, Beoplay A3.Beosound 1

olvisab
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olvisab replied on Wed, Sep 14 2016 10:35 PM

Bad connection with an ipad. Sorry.

beolab 5, beolab 9, beolab 3, beolab 10, beolab 5000, beolab 8000, beolab 3500, IWS 2000, beovision 7 55 mk2,  beotime, beogram 7000 white mmc2, beosound ouverture, beosound essence, beomaster 900 RG de luxe and the collection continues...

Mark
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Mark replied on Wed, Sep 14 2016 11:28 PM

always enjoyed this level of detail from B&O (Aston Martin N430) where they would colour code the speaker to match the welt (piping) trim....

we tend to forget there is more to design than designing.

Robert
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Very good news that Bang & Olufsen natural sound will become available in Ford vehicles also.

Ford is in Europe an involving driving car, making your sensors work. Great to read here that B&O Play will expand that experience.

Harman owns B&O car sound systems, they make this possible. Big compliments.

 

BMW moved to Bowers & Wilkins, still have the Harman Kardon option too on latest new models.

Mercedes-Benz moved to Burmester.

Ford moves from Sony to B&O Play

(from internet: spokesperson confirms that anywhere you currently see a Sony system (Focus, Fusion, Explorer Platinum, to name a few) it will soon be replaced with a B&O Play system.)

 

Regards, Robert

(Just a note here: I drive a BMW 3-series coupe)


StUrrock
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Go luck to them both, I say!

But it's not for me.

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