Luxury watches retailer LK Boutique buys Bang & Olufsen Australasia

15 replies

http://www.afr.com/business/luxury-watches-retailer-lk-boutique-buys-bang--olufsen-australasia-20150526-gh9l8o

Interesting development?

Interesting... for those who can't access the link maybe because of subscription

http://www.smh.com.au/business/luxury-watches-retailer-lk-boutique-buys-bang--olufsen-australasia-20150526-gh9l8o.html

"Mr Kennedy said Emerald aimed to revitalise the Bang & Olufsen brand in Australia with a revamp of marketing, to tap into the growing confidence of consumers at the high-end luxury market." yay :-)  They could also look to work on looking after customer loyalty too. 

Their new motto could be: 'Watch out for B&O'.

M😁M

Location: Flensborg————Danmark

Australians will understand ...

"Not happy Jan!"

Having lived through the pain of the B&O franchise in AU being owned by the Smorgon family I think this is a backward step.

So maybe the North American stores next?  What else is there left to sell? 

expoman wrote:

So maybe the North American stores next?  What else is there left to sell? 

We are talking retail stores here, not development and production.

Does Bang & Olufsen have to own a B&O store/the B&O stores?

In Denmark there are a few company-owned, but the majority is owned by private people/franchise.

Why should it be a negative thing to sell some retail stores?

MM

Location: Flensborg————Danmark

Millemissen wrote:

Why should it be a negative thing to sell some retail stores?

It shows potential franchisees a distinct lack of confidence from the parent company.

It basically implies you can't open a single franchised store only a country!

Is it possible to sub let a franchise 🙂

expoman wrote:

So maybe the North American stores next?  What else is there left to sell? 

In the US, the stores are not all the same owner.  There are different owners

elephant wrote:

"Not happy Jan!"

Having lived through the pain of the B&O franchise in AU being owned by the Smorgon family I think this is a backward step.

It has to be better than the Smorgon days [:\'(]

If they are going to change the marketing down here that can only be a good thing, I don't even bother going into the Sydney stores anymore as they are uninviting

The stores in San Francisco 2, New York 3, Atlanta, Portland, Beverly Hills, Seattle, Washington DC, and Palm Desert are all company owned stores.  Eleven stores in the U.S.  Their is another company that owns the stores in Chicago, Denver, Phoenix, Austin and Minneapolis. 

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