Hello, I have watch on this tv alot, my experiences are this TV have a great picture quality.
I meen still BV7 have a little bit better, becuase the nice contrast glass. But still the picture are very good still with out this contrast glass.  

I also seen this with the DVB - HD module with a smart card right in to the tv, and the picture quility loooks very great still on HD channel. If you have a HDR2 you now can record frome the program guide. 

Its also have a nice build in speaker that is the best one I have heard on a TV. Build into the tv of course. The speaker to BV7 is much better, but this is a much stronger speaker that also are seperated and not a build in speaker.

I have heard the TV in a cinama home theater setup with Beolab 5 and beolab 3. The center speaker works very great. So it will work perfect also in a home theater setup. 

So if you like the design this TV are a great tv to a nice price.
But I think you have go to a dealer and watch and listen on it your selv.

I'am not that good in English, but I hope you understand it and have get some information.

But I what to BV7-40 with bluray, that tv will be nice one, but of course more expensive tv.   

Hello Bieele

I have also given this TV som thoughts, and wanted to use it in a home cinema system.... BUT ..... the TV is not available with a surround module, so if you have a B&O home cinema, you will not be able to use the BV8.

My dealer told me to wait for the upcoming BV10 in Q4. The design (and price) is right for me, and that model comes with the surround module.

I hope I didn't ruied your day with this info .....

Tommy

Tommy,

Small correction... The BV8-40 will have a surround module...

Karel.