I think it is probably aimed at a different market than us. More for the style conscious youth rather than the B&O fan. Unfortunately I think events have overtaken them in the shape of the iPod Touch so I can't see it making much impression. It is being sold on sound quality so maybe a listen is called for. The good thing will be that they have not invested too heavily in this particular model by the looks of it.

For those with BS4 and BS3, the BS2 still seems the sensible option.

Well done Peter - ever the diplomat🙂

I think this is a monumental own goal by  B&O's Marketing Department - everyone who follows the brand can see its nothing more than a half-hearted attempt at best, based on an already outdated product and the chance of attracting a new "youf" following is zero because of the ipod, the price and its limited availibility in the high street.

They would have had more impact making polished steel "skins" for iPods!

The only correct feature is the battery 40hours playing time, but the design is boring, and ALL the rest is BAD

probably a good device in 1998 - 2000 period though...  

I'll keep my BS2 some years more and the 12,5GB in SD memory cards for music (growing...)

Quite disappointing somehow. No special design, no special or smart functions, no style, old technology. I don't know, but this one is definitely nothing for me. 

I hope Serenata Phone will be better than this, because actually this is just a boxed samsung player... 

Bring back David Lewis !!  

It' s funny that only 2 days after wirting my post about BeoSound 6 on the official B&O website, they came out with a 3-page (!) press release about it, almost replying to all my concerns & criticisms..so they do read the forums sometimes! They say the bass boost was optimized for use of the player with the A8 earphones (which simply means : our earphones lack bass..).

The tech specs say Windows XP and USB 1.1, but the user guide says Vista & USB 2.0 compatible...so I'm lost!

And why did they remove the radio feature from the original Samsung?? Radio is an audio source, and this player is a BeoSound..so?